LatinVision Media News
Monday, March 22, 2010
Hispanic purchasing power in U.S. is $1 trillion strong and growing
Hispanic purchasing power in the U.S. is growing faster than the purchasing power of any other group. Research and analysis shows that Hispanic families overspend on groceries compared to non-Hispanic. Moreover, Hispanics also spend more on telephony than any other group in the US. Purchasing power among the diverse Hispanic population is currently valued at approximately $1 trillion.
The economic profile of a Hispanic consumer is dynamic. What's more is that Hispanic household spending deeply influences sectors such as apparel, footwear, telecommunications, and food and beverage. These industries have created entire initiatives and business models around products tailoring to the Hispanic household.
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